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How UGP Benefits Your Club Leadership

UGP was designed to deliver value across all key decision-makers at a club, while removing the administrative friction traditionally associated with reciprocal play.

Owners & Club Boards

 

UGP strengthens your club’s long-term value by offering a modern, high-end member benefit without compromising exclusivity. Participation is fully controlled, risk-free, and designed to enhance prestige - not dilute it.

General Managers

 

UGP significantly reduces administrative burden. Members self-book approved tee times through the platform, while UGP handles confirmations, cancellations, member communication, and refunds - freeing your staff from manual coordination.

Directors of Golf & Head Golf Professionals

 

Clubs maintain full authority over tee time availability, guest policies, and cancellations. If weather or unforeseen circumstances arise, your staff can cancel a booking with one click - UGP automatically notifies the member and processes the refund.

Membership Directors

 

UGP enhances retention and recruitment by offering members access to exceptional private clubs worldwide, plus exclusive Stay & Play opportunities - without increasing operational workload

And Of Course...Club Members

 

UGP transforms reciprocal golf into a privileged, seamless experience reserved exclusively for members of participating clubs.

 

Members enjoy:

🏌️‍♂️Access to a curated network of prestigious private clubs worldwide

🏌️‍♂️Self-booking of approved tee times - no pro-shop coordination required

🏌️‍♂️Priority access and enhanced privileges at select partner clubs

🏌️‍♂️Exclusive Stay & Play packages available only to UGP members

 

Most importantly, UGP positions reciprocal play as an exclusive extension of membership, not a transactional arrangement - enhancing perceived value, satisfaction, and pride in club affiliation.

UGP is not a mass-market reciprocal program. It’s a curated network designed to elevate the member experience while respecting the realities of modern club operations.

Next Steps:

We are currently welcoming a limited number of founding clubs to help shape the early network. There is no obligation - simply an opportunity to explore whether UGP aligns with your club’s vision and member strategy.

 

Clubs considering UGP typically review this with ownership or the board. We provide a concise board-ready presentation upon request.​

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